Min Kim x The Tool Lab Pop-up Seongsu

Korean beauty brand Mude debuts its new Angel Hug Glaze line at a heart-warming Seongsu pop-up. Themed Angel Hug Delivery, the space wraps you in soft, 36.5-degree warmth with playful packaging, lip glaze tints, and gentle interactive setups designed for K-beauty fans seeking the latest must-have lip products.

Musinsa Beauty curates a special offline-only color contact lens pop-up at Musinsa Megastore Seongsu S1, gathering Korea's hottest lens brands — Klasset, Lomu, Envy, OH!, Oha, and Yuria — under one roof. Try on shades, find your perfect daily look, and grab everything at up to 20% off site-wide for the duration of the event.

Ditto (Metamon) takes over a playground in Seongsu for the official Pokemon-themed pop-up. Enter a pink, squishy world where Ditto has mysteriously copied everything from slides to stuffed toys, and shop limited Ditto-only merchandise. Part of Pokemon Megafesta 2026, the event runs daily 10am to 9pm from May 1 through June 21.

Pokemon Secret Forest is the third event in Pokemon Megafesta 2026, hosted at Seoul Forest. Wander a mystical green forest where Pokemon hide among the trees and discover an outdoor pop-up Pokemon Store packed with original goods. Tied to the 2026 Seoul International Garden Expo, it's a magical outdoor experience open daily from May 1 through June 21.