Kyochon Chicken
Kyochon Chicken (교촌치킨), officially Kyochon 1991, is South Korea's most iconic fried chicken brand and a must-visit for any tourist in Seoul. Founded in 1991 by Kwon Won-kang in the small city of Gumi, Kyochon revolutionized Korean fried chicken with its signature double-frying technique — each piece is fried twice to achieve an impossibly thin, shatteringly crispy coating while keeping the meat juicy inside. What truly sets Kyochon apart is the hand-brushed sauce application: every piece is individually coated for a glossy, flavor-packed finish. The three flagship series define the experience: Original Soy Garlic (간장, ₩19,000) — a savory-sweet glaze perfected over three decades; the Honey Series (허니, ₩19,000) with acacia honey layered over soy garlic — the most popular choice among international visitors; and the Red Series (레드, ₩20,000) with Korean cheongyang chili peppers. With 1,360+ locations across Korea and 67 stores in 15 countries, Kyochon ranks #1 in the Korea Brand Power Index for 5+ consecutive years. First Korean chicken brand with Halal certification and listed on KOSPI. Solo Wing portions (₩7,900) are perfect for solo travelers. Half & Half lets you try two flavors. Late-night chimaek at Hongdae is essential Seoul culture.