Italian luxury footwear brand Benedetta Boroli brings its signature 'Sneakerina' to Seoul with a standalone monobrand popup in the artsy Seongsu district — the brand's first independent store in Asia. The Sneakerina is a revolutionary hybrid shoe that blends the elegance of ballet flats with the practicality of sneakers, handcrafted in Italy from premium nappa leather and available in Mary Jane, lace-up, and strap styles priced between EUR 180-280 (approximately 250,000-400,000 KRW).
The space features a Lavazza Italian coffee corner, letting visitors sip authentic Italian espresso while browsing the collection — a complimentary touch that elevates the shopping experience. New colorways launch globally on the same day from the popup, making this a destination for fashion-forward visitors who want first access to the latest designs.
Located on Sangwon 1-gil, a quieter side street away from the busy Yeonmujang-gil strip, the popup offers a more intimate and refined atmosphere typical of luxury brand experiences. Use Naver Map for navigation as the location is slightly off the main popup route.
While the price point is firmly in the luxury range, the Sneakerina's unique concept — true Italian craftsmanship meeting casual comfort — has earned it a devoted following among fashion-conscious professionals worldwide. Even if you're not planning to purchase, the complimentary Lavazza coffee and beautifully curated space make it worth a visit for the aesthetic experience alone. Seongsu Station Exit 3, approximately 10-minute walk south.
Wondering about Benedetta Boroli: Sneakerina Seoul? A Korean local will look into it for you — how to get there, what to order, whether it's worth it. Free on WhatsApp.
Ask a localSeongsu Station (Line 2) Exit 3, 10-minute walk south toward Sangwon 1-gil
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