
This popup ended on Apr 18, 2026.
See what's on now in seongsu →Italian luxury footwear brand Benedetta Boroli brings its signature 'Sneakerina' to Seoul with a standalone monobrand popup in the artsy Seongsu district — the brand's first independent store in Asia. The Sneakerina is a revolutionary hybrid shoe that blends the elegance of ballet flats with the practicality of sneakers, handcrafted in Italy from premium nappa leather and available in Mary Jane, lace-up, and strap styles priced between EUR 180-280 (approximately 250,000-400,000 KRW).
The space features a Lavazza Italian coffee corner, letting visitors sip authentic Italian espresso while browsing the collection — a complimentary touch that elevates the shopping experience. New colorways launch globally on the same day from the popup, making this a destination for fashion-forward visitors who want first access to the latest designs.
Located on Sangwon 1-gil, a quieter side street away from the busy Yeonmujang-gil strip, the popup offers a more intimate and refined atmosphere typical of luxury brand experiences. Use Naver Map for navigation as the location is slightly off the main popup route.
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Find travel buddiesWhile the price point is firmly in the luxury range, the Sneakerina's unique concept — true Italian craftsmanship meeting casual comfort — has earned it a devoted following among fashion-conscious professionals worldwide. Even if you're not planning to purchase, the complimentary Lavazza coffee and beautifully curated space make it worth a visit for the aesthetic experience alone. Seongsu Station Exit 3, approximately 10-minute walk south.
Seongsu Station (Line 2) Exit 3, 10-minute walk south toward Sangwon 1-gil

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