Myeongdong Guide

Kickney Special Exhibition - Drawn and Such is a pop-up store held at MYEONGDONG.

Samsonite Nexis Pop-up is a pop-up store held in MYEONGDONG.

Celebrating its 10th anniversary, Hyundai Outlet Dongdaemun teams up with Seoul Sticker Shop for a sticker-art collaboration exhibition on the 6th floor from March 1 to May 31, 2026. Discover sticker graphics by artists Gungho and IITSME reinterpreting iconic Dongdaemun and Seoul scenes, then join the 'Dongdaemun Sticker Luggage Lab' hands-on experience. A free, fun stop while shopping near Myeongdong.

Japan's beloved character-merch hot spot Chiikawa Shop opens a Dongdaemun pop-up next to Artbox on the 2nd floor of Hyundai City Outlets from April 30 to May 14, 2026. Fans can shop pop-up exclusives, freshly added new arrivals, and the signature Kitty gacha machines. The location sits a short subway hop from Myeongdong, making it an easy stop for tourists hunting Japanese character goods in central Seoul.

City panorama + illuminated cherry blossoms + glowing N Seoul Tower. Walk trails through cherry tunnels with the tower changing colors above. The northern loop road has the densest blossom canopy.

Seoul's most vibrant shopping and street food district, Myeong-dong comes alive in KPop Demon Hunters during the Saja Boys' electric performance of Soda Pop on the iconic plaza outside Myeongdong Theater.