Discover the best spots in Itaewon
Itaewon (이태원) is Seoul's most international neighborhood — a multicultural hub with diverse restaurants, concept stores, and a thriving nightlife scene. Known for its eclectic mix of cuisines, antique shops on Antique Street, and proximity to Namsan Mountain, Itaewon offers a distinctly global flavor within the heart of Seoul.
BTS celebrates the release of their 5th full album "ARIRANG" with an official pop-up at HYBE headquarters in Yongsan. Explore album-themed exhibitions, exclusive merchandise, and immersive photo zones. Online reservation required.
Korean skincare brand 23 Years Old opens a derma beauty pop-up at Optima Wellness Museum in Itaewon. Experience their latest skincare line with personalized consultations and free samples in a wellness-themed space.
Withsome brings a curated selection of stationery, art supplies, and creative goods to I'Park Mall Yongsan. Perfect for fans of Korean stationery culture and design enthusiasts looking for unique finds.
Pearl Abyss brings its highly anticipated open-world RPG Crimson Desert to I'Park Mall Yongsan for a weekend-only pop-up. Experience exclusive game demos, merchandise, and immersive installations.
A charming typewriter-themed vintage cafe hidden inside Sinheung Market in Haebangchon. Cafe Tajagi offers stunning sunset views of Seoul's skyline through large windows, alongside freshly brewed coffee and homemade desserts. The retro interior features antique typewriters, old newspaper clippings, and nostalgic memorabilia.
Seoul's beloved German bakery on Gyeongridan-gil, run by German baker Micha Richter for over 10 years. The Baker's Table serves authentic German breads, pastries, hearty schnitzel, and soups in a warm European atmosphere — a perfect brunch spot near Noksapyeong Station.
Seoul's most popular Korean-Mexican fusion restaurant, famous for its kimchi carnitas fries and galbi short rib tacos. Founded by Korean-American chefs, Vatos blends California-style tacos with bold Korean flavors in a vibrant industrial-chic space near Itaewon Station.

Famous for rare weeping cherry trees that drape down like curtains. The branches create natural frames for portrait photography. Spacious, solemn, and crowd-free.

Perched atop Namsan Mountain, N Seoul Tower is one of Seoul's most iconic landmarks. In KPop Demon Hunters, Gwi-Ma draws a massive crowd to a fictional stadium at the tower's base for the Saja Boys' soul-stealing concert — the film's dramatic Pied-Piper-into-Hell climax.