Musinsa Standard x No Hong-cheol Lucky Guy Pop-Up

Korean fashion brand Series teams up with Great Teacher Onizuka (GTO) for a limited-edition collaboration pop-up at RSG Seongsu. Discover apparel and accessories inspired by the legendary anime and manga, blending biker romance with Seoul's coolest streetwear. Open daily noon to 9pm in Seongsu's creative district.

Global K-pop sensation Stray Kids return with a Seoul pop-up themed around an international airport. Step into the SKZOO 'Everywhere All Around the World' world and shop travel-ready merch — passport covers, neck pillows, luggage covers, plush dolls, and exclusive event-only goods — all designed around the group's beloved SKZOO characters. A must-stop for STAYs visiting Seoul.

EYANG is a Korean streetwear brand built on hardcore Y2K energy and underground youth culture. The Seongsu pop-up showcases bold daily looks, edgy graphics, and unique pieces that channel an urban, rebellious attitude. Drop in to find your own slice of Y2K-inspired style.

Musinsa, Korea's largest fashion platform, opens its long-awaited Megastore Seongsu — the country's biggest offline fashion department of its kind. The grand opening event spans floors of curated streetwear, contemporary, and lifestyle brands, alongside dedicated pop-up zones, photo spots, beauty corners, and limited drops. A landmark moment for Seoul's fashion scene.